It may be the dead of winter, but Brox Farm is preparing for spring -- and beyond.
The farm, which held several popular pop-up festivals on Saturdays last summer, is planning to hold a Farmer’s Market every Sunday, starting May 7, from 9 a.m. to 2 p.m.
The weekly market will bring back to Dracut – a right-to-farm community – a tradition that has been lost in recent years.
Bill and Pete Brox, brothers who represent the third generation of Brox farmers, want to spotlight the many crafters, artisan food makers and other entrepreneurs in Dracut, as well as let folks see what their farm has to offer.
“People really liked the pop-up events and said they wanted more of them,” Pete says.
By the end of last year’s season, the four pop-up events were attracting hundreds of visitors.
“The pop-ups were so successful,” says Melissa Mammino, who handles marketing for Brox Farm.
Melissa says a weekly Farmer’s Market will allow Brox Farm to provide space for the many local vendors, including food and ice-cream trucks, crafters and musicians, to reach a broader range of customers.
“We want to be part of the community,” she says.
Dracut is, of course, well-known for its farms, but one thing it has lacked in recent years is a farmer’s market.
Brox Farm is hoping to revive that tradition while at the same time shine a light on Dracut’s many talented entrepreneurs.
The Brox brothers like to think of their farm -- which their grandfather, Charles Brox, started in 1902 at 1276 Broadway Road -- as one of the gateways to Dracut. As such, they feel as though they have a captive audience for an event like a Farmer’s Market, especially on Sundays, when folks might be in the mood for a drive.
“It’s a great location,” Bill says. “There’s a ton of traffic.”